SAMSUNG

Samsung launched its revolutionary Galaxy Z Flip folding smartphone. The event took place in its pop-up location at luxurious TSUM Department store. Only 70 people attended the presentation. There were celebrities, brand ambassadors, fashion & lifestyle bloggers, and trendsetters. Public talks held by fashion journalists and bloggers followed the official part of the launch event. The presentation concluded with DJ sets and Cream soda live-performance.

My role: Guest management | Influencer marketing

Outcome: Managed and hosted 70 celebrities

8 telegram posts with 121k unique views

June 2019

Moscow, Russia